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business

  1. A Decade of Fueling the Fittest on Earth

    A Decade of Fueling the Fittest on Earth
    Morning Chalk Up | Aug. 11, 2019 | By BRITTNEY KLEYN Tucked away in the back of the old Santa Cruz Wrigley’s factory is a warehouse manufacturing the recovery fuel for CrossFitters. Forty thousand free cans of FITAID were handed out at the 2019 CrossFit Games — a far cry from the humble beginnings of LIFEAID Beverage Co ten years ago...
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  2. HindeSight #19: How to be Successful when Targeting a Niche Market + Discover How Caffeine is Killing our Kids

    How to Be Successful when Targeting to a Niche Market On this episode of The Thoughtful Entrepreneur, Aaron Hinde—co-founder and president of LIFEAID Beverage Company—shares his business tips and tricks for marketing a niche product. Listen to the full podcast episode here. . An Open Letter About the Need for Greater Awareness of Caffeine Levels in Energy Drinks Forty percent...
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  3. How to Be Successful When Targeting to a Niche Market

    How to Be Successful When Targeting to a Niche Market
    How can you be successful when it comes to marketing a niche product? Find out on this episode of The Thoughtful Entrepreneur, featuring Aaron Hinde, co-founder and president of LIFEAID Beverage Company. CLICK HERE to listen to the full podcast episode on UpMyInfluence.com: “LIFEAID is a functional beverage company,” said Aaron Hinde. “Basically, we make vitamins you’ll actually enjoy drinking.”...
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  4. HindeSight #18: The Power of Gut Health on Mental Wellness + 4 Reasons Your Side Hustle Hasn't Exploded Yet

    Microbes, Mental Wellness & Mealtime | TEDx Talks New research is repeatedly finding a strong connection between our gut bacteria and our mental health. Lisa Kilgor, a Registered Holistic Nutritionist, discusses how food impacts our gut & mental health, depression and overall well-being. Watch the full presentation here. . 4 Reasons Why Your Side Hustle Won't Magically Morph into a...
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  5. BevNET Live Summer 2019: Growing Beyond the Box with LIFEAID

    BevNET Live Summer 2019: Growing Beyond the Box with LIFEAID
    By: BevNET staff | July 2019 Watch LIFEAID co-founders' BevNET Live presentation on YouTube: The growth potential for functional beverage brands can at times seem limited by ties to specific use cases and niche audiences. In this saturated beverage market, however, consumers are increasingly seeking out products that provide something more, and functional beverage brands just need to figure out...
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  6. HindeSight #17: How to Measure Your Success & Learn How to Control Your Mind

    Impact Theory: Learn How to Control Your Mind Joe Dispenza discusses how you are the creator of your world. Do this one thing to change your brain waves & control your mind! Watch the full interview here. . How to Measure Your Success There are two types of highly successful entrepreneurs: those who are happy and personally very satisfied with their...
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  7. HindeSight #16: Nine Lies About Work + 21 Top Destinations for Active and Adventurous Vacations

    Todd Nief's Show: Orion Melehan (LIFEAID) Host Todd Nief discusses with LIFEAID co-founder Orion Melehan the trade-offs of rapidly scaling a growing business, how to understand proper sequencing in terms of when it’s appropriate to take certain actions in business, and how LIFEAID plans to stay true to their mission as they expand outside of the fitness subculture into more...
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  8. HindeSight #15: Do These 4 Things to Become the Unicorn of Your Industry

    Business for Unicorns: Ep. 35 — Going 'All In' with Aaron Hinde What made Dr. Aaron Hinde leave a comfy $350k-per-year job to take a huge gamble in an industry he had no previous experience in? Find out how his giant leap paid off and to what he attributes his successes, on this episode of Business for Unicorns. (57:00) Listen to...
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  9. HindeSight #14: MakePodsGreatAgain + Tackling Your Weaknesses & 43 Keto-Friendly Summer Recipes!

    Make Pods Great Again — Ep. 3 with Aaron Hinde Hot on the heels of controversial special guest Greg Glassman, LIFEAID co-founder and president Aaron Hinde sits down to share his perspectives on fitness, health, and obstacles facing the everyday athlete and entrepreneur in Episode 3 of MAKEPODSGREATAGAIN. (50:00) Listen to the full podcast episode here. . Work on Your Weaknesses...
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  10. HindeSight #13: Science Review Reveals Laundry List of Health Hazards Associated with Splenda/Sucralose Consumption 

    Midlife Male with Greg Scheinman: Ep. 64 — Aaron Hinde Greg Scheinman, host of the Midlife Male podcast, discusses with LIFEAID co-founder Aaron Hinde what it took to reach success in business over the course of his entrepreneurial journey. (1:03:27) Listen to the full podcast episode here. . Science Review Reveals Laundry List of Health Hazards Associated with Splenda Consumption ...
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