Primal Health Coach Institute  |  Last Updated: November 02, 2019  |  In: Podcast Today we interview Aaron Hinde, co-founder of LIFEAID Beverage Company. As an avid CrossFitter, Aaron became convinced that his health conscience peers (and non-peers for that matter) would start to demand alternatives to artificial, high-sugar, high-caffeine drinks that better aligned with their healthy lifestyles. After months of brainstorming and...