“Sustained energy” is a phrase used often—but not always explained clearly.
Here’s what it does mean in responsible formulation—and what it doesn’t promise.
What Sustained Energy Refers To
In beverage formulation, sustained energy generally refers to:
- Caffeine sources that are not absorbed all at once
- Formulations designed for a steadier experience
- Avoidance of extreme spikes
It does not mean:
- No crash for everyone
- Guaranteed effects
- Medical outcomes
Individual responses to caffeine vary.
How Ingredient Choice Plays a Role
Plant-based caffeine sources such as green tea and yerba mate naturally include additional compounds found in the plant.
Some consumers report preferring these sources, though experience depends on individual sensitivity, intake, and context.
FITAID’s Philosophy
FITAID formulates energy drinks by:
- Clearly disclosing caffeine source and amount
- Using botanical caffeine rather than synthetic
- Avoiding vague claims about outcomes
The focus is formulation integrity—not promises.