Why FITAID Uses CreaBev® for Stable, Liquid Creatine
Liquid creatine has long been considered a contradiction.
For years, sports nutrition experts agreed on one thing: creatine doesn’t belong in a ready-to-drink beverage. Once mixed into liquid, traditional creatine monohydrate begins to degrade—long before it ever reaches your muscles.
FITAID challenged that assumption.
That’s why we use CreaBev®, a patent-pending, GRAS-certified creatine technology designed specifically to remain stable, soluble, and effective in liquid form—from production to the last sip.
This is strength that stays strong.
The Creatine That Doesn’t Quit
So… What Is CreaBev®?
Standard creatine monohydrate works best as a powder mixed fresh. When left suspended in liquid over time, it can gradually convert into creatinine, a degradation byproduct that does not provide performance benefits.
CreaBev® was developed to solve that exact problem.
CreaBev® is an encapsulated form of creatine monohydrate, engineered to protect the ingredient in aqueous (liquid) environments. Each creatine molecule is wrapped in a protective matrix that helps maintain its structure and integrity over the product’s shelf life.
What that means in plain terms:
- The creatine stays intact in liquid
- The amount listed on the label is the amount delivered
- No settling, no sediment, no wasted ingredient
It’s not just about how much creatine we put in—it’s about how much your body actually gets.
Maximum Absorption. Zero Waste.
Why Stability Changes Everything
We chose CreaBev® because we refuse to sell an “empty” label.
Traditional liquid creatine products may lose a significant portion of their potency over time due to instability in water. CreaBev® was developed specifically to remain stable and functional throughout a beverage’s shelf life.
What sets CreaBev® apart:
True Stability
CreaBev® maintains exceptional stability in liquid, helping preserve creatine’s functional form from manufacturing through consumption.
Smooth, Clean Texture
No grit. No “sand” at the bottom of the can. CreaBev® dissolves completely, delivering a clean, consistent drinking experience.
Functional Delivery
Because the creatine remains intact, it can support the body’s natural energy systems involved in high-intensity exercise, including ATP replenishment.
This is what liquid creatine was always supposed to be.
Innovating Beyond “Good Enough”
Why FITAID Made the Switch
Many brands rely on inexpensive creatine sources and accept degradation as a tradeoff. At FITAID, good enough isn’t good enough.
CreaBev® aligns with our highest standards:
- GRAS-Certified: CreaBev® meets Generally Recognized As Safe (GRAS) criteria, supporting our transition to Nutrition Facts panels
- Advanced Ingredient Technology: Developed with Glanbia Nutritionals, a global leader in performance nutrition science
- Built for Beverages: Designed specifically for liquid applications—not adapted as an afterthought
This shift reflects our commitment to transparency, performance, and ingredient integrity.
What Leaders in Performance & Science Say
Aaron Hinde, Co-Founder & President, FITAID
“For years, the industry said you couldn’t put stable creatine in a can. We didn’t accept that. With CreaBev®, we’ve solved the stability puzzle and created a ready-to-drink beverage that actually delivers the functional benefits of creatine—without powders or waste. This is what best-in-class looks like.”
Dr. Eric Rawson, PhD – Creatine Researcher
“The primary challenge with liquid creatine has always been its rapid conversion to creatinine in an aqueous environment. Encapsulation technologies like CreaBev® represent an important step forward, allowing creatine to remain stable and bioavailable from production through consumption.”
Source: Journal of Strength and Conditioning Research
Coach Mike Burgener, Founder of CrossFit Weightlifting
“If an ingredient doesn’t help athletes perform or recover, it doesn’t belong in the program. Knowing FITAID uses a stabilized creatine designed for liquid delivery gives me confidence in what athletes are actually consuming.”
Sarah L., CPG Beverage Category Manager
“Retail is shifting toward functional beverages that truly work. FITAID’s use of CreaBev® sets a new benchmark—combining GRAS compliance, transparency, and real ingredient innovation.”
The Data Behind the Difference
For those who want to go deeper into the science and standards behind stabilized liquid creatine, explore these resources:
- Glanbia Nutritionals – CreaBev® Stability Research
- FDA GRAS Inventory – Creatine Monohydrate
- PubMed – Creatine, ATP, and Energy Metabolism
- Nutritional Outlook – Improving the Solubility and Stability of Creatine in Beverages
The Future of Liquid Strength
Liquid creatine doesn’t have to be compromised.
With CreaBev®, FITAID ready-to-drink creatine beverages deliver real creatine, real stability, and real performance support—in a format built for modern training and everyday life.
Performance without the fade.
That’s the future of liquid strength.
