PRESS

  1. LIFEAID Heads More Directly into Energy Segment in 2019 via Tweak to FocusAid
    PRESS RELEASE: Beverage Biz Insights | Dec. 12, 2018 LIFEAID Beverage Co. has a full slate of activities on tap for 2019, including overt push into energy drink occasions via tweak to FocusAid! The entry will dial up (natural) caffeine and buildout of DSD network in western part of the U.S. Co-founded by Aaron Hinde and Orion Melehan in Santa Cruz...
    Read More
  2. REVIEW: GolferAid Performance Drink
    Hydration and Performance in a Tasty Blend During a round of golf in AZ, it is almost impossible to drink too much water. While it might not feel like you are sweating a lot because it evaporates so quickly, you need a significant amount of hydration while playing in the desert. While water is most useful, sometimes something a little...
    Read More
  3. LIFEAID Launches Immunity Line
    By: Brad Avery | Oct. 8, 2018 When you need a post-workout recovery drink, there’s FitAid. When you need to pull a late night studying, there’s FocusAid. When your looking to stay up all night for a wild time, there’s PartyAid. And when all that activity finally catches up to you, now there’s ImmunityAid. ImmunityAID is the latest product from...
    Read More
  4. FitAid Partners with Spartan for Spartan World Championship Giveaway
    By Margaret Schlachter | September 4th, 2018 FitAid and its parent company LIFEAID Beverage Co. are celebrating the upcoming Spartan World Championship by giving away an exclusive prize package with partners: Spartan, Assault Fitness and Power Systems. You can enter to win a chance at a prize package worth nearly $10,000! Enter to Win At a prize value of approximately...
    Read More
  5. LIFEAID Announces Permanent Price Reduction to FitAid RX
    Press Release | Aug. 2, 2018 at 4:45 pm Santa Cruz, Calif. — LIFEAID Beverage Company is kicking off a big week in Madison, WI for the 2018 CrossFit® Games. In celebration their 5th year in attendance and their 3rd year as the Official Recovery Beverage of the CrossFit Games, LIFEAID Beverage Co. is pleased to announce the permanent price adjustment...
    Read More
  6. FocusAid Partners with Loot Crate for Gamers Outreach
    Press Release Jul. 23, 2018 at 2:30 pm LOS ANGELES — FOCUSAID, a product of LIFEAID Beverage Co. is joining forces with Loot Crate, collectible subscription box behemoth, for the charity Gamers Outreach for an 8-hour fundraising stream on July 28th, 12pm PST through 8pm PST, accessible at twitch.tv/lootcrate. Founded in 2007, Gamer’s Outreach provides equipment, technology and software to...
    Read More
  7. The New, New Niches: Brands Look to Intense Sports, E-Games for Growth
    Brad Avery | Feb. 22, 2018 at 6:14 pm There’s nobility — and money — in wanting to achieve mass appeal, building a brand that appeals to as many types of consumers as possible. But few brands succeed in truly reaching a universal market. It’s a time-honored tactic, in fact, to thrive by thinking smaller — focusing in on specific...
    Read More
  8. FITAID: A SPARTAN FITNESS AID
    Why did Spartan and FitAID become partners? Why do you find a “Spartan-approved” logo on a FitAID can? Spartan Lifestyle Editor Jason Jaksetic sets the record straight. By Jason Jaksetic I keep FitAID in two bags: my gym bag and my rucksack. I also keep it on my desk and in my pickup truck—both staging grounds for gym and mountain...
    Read More
  9. LIFEAID Sets E-Com Black Friday Sales Record
    SANTA CRUZ, CALIF. – Hot off the heels of the traditional shopping season kick-off, LIFEAID Beverage Co, LLC. achieved an impressive volume of Direct to Consumer business during the Black Friday and Cyber Monday weekend reaching just shy of $500,000 in direct website e-commerce sales. The company, known for their niche “clean supplement blends” has seen a meteoric rise over...
    Read More
  10. Fitaid Recovery Blend Review
    If you perform physically demanding activities, you know that recovery plays an essential role. Your body needs some essential nutrients to balance the recovery efforts. This means that although every person is different, there are some nutrients which are essential for the recovery process. Top ingredients in the recovery drink The Fitaid Recovery Blend uses a mix of ingredients which...
    Read More

Items 1 to 10 of 20 total

Page