HindeSight #54: Resiliency and Grit in Adverse Times
I was joined by my friend and LIFEAID co-founder, Orion Melehan, on The Active Life podcast where we discussed what it takes to build a business through challenging times.
There has been an overwhelming reckoning with questioning purpose over the last year. What may be a small piece of life is actually a very important practice of longevity. Studies have shown that a defined purpose results in improved stress response.
"Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion."
Two-Brain Business conducted a comprehensive study on the current state of the fitness industry. A 59-question survey was sent to a 30,000-person email list as well as their Facebook group. The data that was collected from 6,000 gyms was analyzed by an outside consultant and packaged by Two-Brain Business.
The fitness space is crowded and now more than ever business owners are challenged with figuring out how to think outside the box to separate themselves from the competition. This book gives you the tools to create your own wide-open space or blue ocean.
HindeSight | No. 54