This year, the LIFEAID team of 71 employees from around the U.S. and Canada traveled to Guerneville, California, for three sunny days of team-building and outdoor adventures. It served as the perfect reminder to all of as to exactly WHY we do what we do and HOW much we enjoy doing it with the people around us who support and...

Source: PR Newswire  |  News provided by: LIFEAID Beverage Co.  Leading recovery drink brand LIFEAID Beverage Co.® offers event attendees competitive mobile entertainment experience with Spartan Search North Lake Tahoe, CA -- September 12, 2019 -- No one will be stuck on the sidelines this year at the Spartan World Championship powered by Rakuten, thanks to a new Augmented Reality (AR) mobile app developed...

Original article on Wanderlust.com by Mari Krueger  |  Presented by LIFEAID Beverage Co. Our bodies need to recover between workouts in order to maximize the benefit. Loaded with nutrients, LIFEAID’s Recovery beverage hits the spot. We have workouts tailored to our goals. We have meals fine-tuned for maximum nutrition. We know how important sleep is (and sometimes we even log the...

There are few people in fitness — much less fitness entrepreneurs — who keep it honest and real like Aaron Hinde. He’s an open book, someone who’s just as eager to explain the bad as he is to celebrate the good. The Co-Founder and President of LIFEAID Beverage Company — makers of FITAID — Aaron is a constant presence at the...

Original article published on Sept. 6, 2019 | Written by: Andrew Jacobs | The New York Times A new study that links artificially sweetened beverages to premature death is prompting public angst. Some scientists say it has significant flaws. Does guzzling diet soda lead to an early demise? There was a collective gasp among Coke Zero and Diet Pepsi drinkers this week after...

Source: Healthline.com | Original article by Kris Gunnars, BSc — January 17, 2018 Green tea is the healthiest beverage on the planet. It is loaded with antioxidants and nutrients that have powerful effects on the body. These include improved brain function, fat loss, a lower risk of cancer and many other impressive benefits. Below are 10 health benefits of green tea that...

Source: Localish featured on ABC News Adaptive athlete Logan Aldridge didn't let losing an arm keep him from discovering CrossFit and earning the title of Fittest One-Armed Man on Earth. WATCH LOGAN'S INSPIRATIONAL STORY on ABC NEWS: You can follow Logan Aldridge on Instagram at: @aldridgelogan > > > Live well.

Article by: Michelle Schwartz  |  May 9. 2019 I feel like I’ve been traveling non-stop these days. My trips range anywhere from a short 2.5 hour drive to a flight across the states. No doubt traveling is one thing I truly love, but how do you make it healthier? I feel as there is a negative connotation tied around traveling...

Morning Chalk Up | Aug. 11, 2019 | By BRITTNEY KLEYN Tucked away in the back of the old Santa Cruz Wrigley’s factory is a warehouse manufacturing the recovery fuel for CrossFitters. Forty thousand free cans of FITAID were handed out at the 2019 CrossFit Games — a far cry from the humble beginnings of LIFEAID Beverage Co ten years ago...

Four days of competition are officially in the books for the 2019 Reebok CrossFit Games. The battle has been fought and the Fittest on Earth titles have been claimed. On the women's side, history is made. On the men's side, history is repeated… CLICK HERE TO WATCH FINAL DAY 4 RECAP ON FITAID YOUTUBE TEAMS For the teams, Mayhem Freedom...