The naturally sweetened and green-tea caffeinated addition to FITAID Sports Recovery line promises to revolutionize energy drink industry Santa Cruz, Calif., April 12, 2022 - LIFEAID Beverage Company has released a new line of clean performance energy drinks. The FITAID Energy® collection is the long awaited clean-caffeine addition to their original Sports Recovery product, FITAID®, boosted with 200mg of caffeine...

Anyone who has had a baby or has grown their family in some way or another can tell you - motherhood can be TOUGH. While we know it will have its challenges, it really is nothing like what the mom-fluencers on IG have led us to believe motherhood looks like (those sparkling white homes with kids in perfectly clean, wrinkle...

We’re proud to offer a broad assortment of delicious function driven supplement beverage blends for every area of your healthy active lifestyle! Whether you are a diehard fitness fanatic, jet setting world traveler, hardcore adrenaline loving thrill seeker, or business minded entrepreneur, we’ve got you covered!  Here is a description of each of our carefully crafted supplement beverage blends, each...

Nobody goes to the court and plays just one match of pickleball. Before you know it, you're 4 or 5 matches in or 15 games deep and you still want to keep playing. Oh, and you want to come back to the court tomorrow because you're having that much fun. Well in order to keep playing at a high level...

The LIFEAID team sat down with Pro Pickleball player Tanner Wallace and got to know a little more about him and his love for Pickleball.  When and why did you start playing Pickleball? “I started playing pickleball in 2019. I was in Florida on my college spring break with my family. A guy named Adam or better known as Eddie...

Do you know what the fastest growing sport in America is? Have you not heard of Pickleball? Well good thing we can educate you on all things Pickleball. So…what is Pickleball? Have you played tennis, badminton, or table tennis? If you have, then you have basically already played Pickleball. Pickleball is a hybrid sport that combines aspects of all three...

Santa Cruz, Calif., April, 1st, 2022 - LIFEAID, The Performance Beverage Company continues to disrupt the market with ground breaking products. Hot off the heels of a record setting ecomm performance of FOCUSAID Watermelon Mint in February; LIFEAID went back into the lab (or to the Pickleball courts) and fermented a recovery beverage for Pickleballing pickle people. PICKLEAID Prickly Pickle...

Do you want to get started playing Pickleball but are you not sure what all the lingo, terms, and phrases even mean? Have you heard the word Kitchen on the Pickleball court and had no idea what is being talked about? We got you covered! Take a look and study our Pickleball dictionary so when you get to the Pickleball...

Yoga is a form of exercise that involves physical, mental, and spiritual practices. It has numerous benefits for physical and mental health while allowing you to connect with your inner self. Practicing Yoga can improve your quality of life and make you healthier. How did yoga come to be? Is it different from what we practice today? What is the...

Santa Cruz, Calif., March, 14th, 2022 –  FITAID has become the Official Sports Recovery Beverage of the premier media outlet for the ever-growing game of Pickleball. Featuring stories, newsletter, tips, gear reviews, highlights, and more, The Dink is where Pickleball enthusiasts stay up to date on all things Pickleball. “The Dink Fam wants one thing: to play more Pickleball. We're...