Source: The Hustle | December 11, 2019

My First Million ft. LIFEAID Co-Founder Aaron Hinde

LIFEAID founder Aaron Hinde (@aaronhinde) stopped by "My First Million" to talk 'vitamins that you’ll enjoy drinking.' Hinde's new beverage brand (valued at over $100M) has something to boost every part of your life -- FITAID, FOCUSAID, PARTYAID, IMMUNITYAID, LIFEAID HEMP, GOLFERAID… and more. He talks about how LIFEAID competes with Red Bull and Monster, distribution strategy: think golf clubs & CrossFit gyms, what it’s like to live off the grid: chicken, solar & batteries, how to test physical product market fit using a Direct Mail strategy and why narrowing product focus can increase sales.

LISTEN TO THE PODCAST EPISODE HERE

Here’s what you’ll learn in this episode of My First Million:
  • How LIFEAID competes with Red Bull and Monster
  • LIFEAID’s distribution strategy: think golf clubs & CrossFit© gyms
  • What it’s like to live off the grid: chicken, solar & batteries
  • How to test physical product market fit using a Direct Mail strategy
  • Why narrowing product focus can increase in sales

Follow Aaron Hinde on Instagram at: @aaronhinde
Learn more about LIFEAID products at LIFEAIDBevCo.com

> > > Live well.