LIFEAID Beverage Co. Blog

  1. One Ton Challenge Event at 2019 Reebok CrossFit Games Set to Feature Heavy Hitters from Weightlifting and CrossFit Worlds
    One Ton Challenge Event at 2019 Reebok CrossFit Games Set to Feature Heavy Hitters from Weightlifting and CrossFit Worlds
    Madison, Wisconsin | July 24, 2019 “Making Strong People Stronger” is the motto of the One Ton Challenge (OTC), a LIVE event which will take place on site at the 2019 Reebok CrossFit Games in Madison, Wisconsin. The OTC is scheduled to kick off Friday, Aug. 2, 2019, at 5pm (CST) following the final event of that day’s Games competition...
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  2. How to Be Successful When Targeting to a Niche Market
    How to Be Successful When Targeting to a Niche Market
    How can you be successful when it comes to marketing a niche product? Find out on this episode of The Thoughtful Entrepreneur, featuring Aaron Hinde, co-founder and president of LIFEAID Beverage Company. CLICK HERE to listen to the full podcast episode on UpMyInfluence.com: “LIFEAID is a functional beverage company,” said Aaron Hinde. “Basically, we make vitamins you’ll actually enjoy drinking.”...
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  3. Official FITAID Calendar of Events for the 2019 Reebok CrossFit Games
    Official FITAID Calendar of Events for the 2019 Reebok CrossFit Games
    Don't miss any of the exciting FITAID events, giveaways, Meet and Greets, demos, competitions (including the One Ton Challenge) & more—all happening throughout the 2019 CrossFit Games (July 31-Aug. 4). Check out the FITAID events calendar below for more information, and stop by our FITAID booth on Sponsor Row at the Games. Plus, don't forget to snag your FITAID After-Party tickets now, they're...
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  4. LIFEAID Co-Founder Aaron Hinde Speaks Out Against Highly Caffeinated Drinks Being Marketed to Kids
    LIFEAID Co-Founder Aaron Hinde Speaks Out Against Highly Caffeinated Drinks Being Marketed to Kids
    In an article published this past Sunday in San Jose's The Mercury News, LIFEAID co-founder and father of two Aaron Hinde shared the importance of educating our youth about the dangers of high caffeine levels in beverages and energy drinks. Here's the article:  
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  5. HindeSight #18: The Power of Gut Health on Mental Wellness + 4 Reasons Your Side Hustle Hasn't Exploded Yet
    Microbes, Mental Wellness & Mealtime | TEDx Talks New research is repeatedly finding a strong connection between our gut bacteria and our mental health. Lisa Kilgor, a Registered Holistic Nutritionist, discusses how food impacts our gut & mental health, depression and overall well-being. Watch the full presentation here. . 4 Reasons Why Your Side Hustle Won't Magically Morph into a...
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  6. How to Eat, Train & Live Like an Athlete
    How to Eat, Train & Live Like an Athlete
    By Lori Nedescu Being an athlete goes beyond training & performing. It’s a lifestyle. A lifestyle that requires a high level of attention on everything outside of the actual physical exertion—sleep, recovery, stretching, mental attitude, immunity, mood, body weight, food choices… Every great athlete knows that the physical strengths will only take you so far.  “An athlete’s health foundation is what...
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  7. Raleigh Athlete Crowned 'Strongest One-Armed Man' Uses Platform to Inspire Others
    Raleigh Athlete Crowned 'Strongest One-Armed Man' Uses Platform to Inspire Others
    Posted by WRAL.com on 7/11/2019 at 7:36 p.m. RALEIGH, N.C. — A Raleigh man, who recently won an international fitness title and was crowned The Strongest One-Armed Man on Earth, is now using the platform to show others how to reach beyond their limits. Logan Aldridge, 28, lost his left arm in a boating accident when he was 13. But, as...
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  8. 7 Proven Health Benefits of Ginseng
    7 Proven Health Benefits of Ginseng
    Excerpts from the article by Arlene Semeco, MS, RD published on Healthline.com | February 28, 2018 Ginseng is an herbal supplement that has been used for centuries in Chinese medicine. It is commonly touted for its antioxidant and anti-inflammatory effects. It could also help regulate blood sugar levels and have benefits for some cancers. What’s more, ginseng may strengthen the immune system, enhance brain...
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  9. BevNET Live Summer 2019: Growing Beyond the Box with LIFEAID
    BevNET Live Summer 2019: Growing Beyond the Box with LIFEAID
    By: BevNET staff | July 2019 Watch LIFEAID co-founders' BevNET Live presentation on YouTube: The growth potential for functional beverage brands can at times seem limited by ties to specific use cases and niche audiences. In this saturated beverage market, however, consumers are increasingly seeking out products that provide something more, and functional beverage brands just need to figure out...
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  10. HindeSight #17: How to Measure Your Success & Learn How to Control Your Mind
    Impact Theory: Learn How to Control Your Mind Joe Dispenza discusses how you are the creator of your world. Do this one thing to change your brain waves & control your mind! Watch the full interview here. . How to Measure Your Success There are two types of highly successful entrepreneurs: those who are happy and personally very satisfied with their...
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