LIFEAID Beverage Co. Blog

  1. Santa Cruz Sentinel

    Santa Cruz New Tech MeetUp: Verve Coffee in Tokyo, LifeAid on Inc 500 By Jondi Gumz, Santa Cruz Sentinel Colby Barr slept on partner Ryan O’Donovan’s couch for a year when the bootstrapping duo set out to create one of the best coffee companies in the world. The enterprise they founded, Verve Coffee Roasters, will be 10 years old in...
    Read More
  2. CrossFit Athlete Logan Aldridge Extends a Helping Hand

    CrossFit Athlete Logan Aldridge Extends a Helping Hand
    CROSSFIT® / FEBRUARY 2017 / RYAN GWALTNEY, GLOBAL NEWSROOM “If you need a hand, I’m here to help,” says CrossFit athlete and coach Logan Aldridge with a laugh. “The irony is perfect for me, but it also does a great job of describing my mentality every day.” Aldridge’s life changed when a fluke wakeboarding accident resulted in the amputation of his left arm...
    Read More
  3. Inc. 5000's Annual (2016) Ranking of the Fastest-Growing Private Companies in America

    LIFEAID Beverage Co. Develops and sells nutritional sports and energy drinks. It's PartyAid is popular at Burning Man. 2016 INC. 5000 RANK: #396 3-Year Growth: 966% 2015 Revenue: $4.4 M Location: Santa Cruz, CA Industry: Food & Beverage Launched: 2011 INC. 5000 HONORS #24 - Top Food & Beverage companies ON THE WEB Web site:
    Read More
  4. WSJ: KarpReilly Backs LifeAID Beverage Co.

    Updated July 21, 2016 6:16 p.m. ET LifeAID Beverage Co., a maker of nutritional supplement drinks, said it secured an investment from private-equity firm KarpReilly to fund the company’s expansion efforts. Terms of the deal, described as a minority position, weren’t disclosed in a news release. Santa Cruz, Calif., company said it would bolster its sales and marketing teams as...
    Read More
  5. Silicon Valley Business Journal: Private equity investor pumps money into Santa Cruz fitness drink maker

    Gina Hall | Jul 22, 2016, 11:28am PDT Beverage startup LifeAID raised an undisclosed round of funding on Thursday to pump up its growth. KarpReilly led the round and now maintains a significant minority position in the Santa Cruz company. The private equity firm has also backed food ventures such as Sprinkles, The Habit Burger and KeVita. Santa Cruz fitness...
    Read More
  6. Santa Cruz Sentinel: LifeAID Beverage hiring with investment from KarpReilly

    LifeAID co-founders hiring, plan to expand to conventional stores By Jondi Gumz, Santa Cruz Sentinel Wednesday, July 27, 2016 SANTA CRUZ >> For Orion Melehan and Aaron Hinde, the 40-something co-founders of healthy beverage startup LifeAID, year five may be their breakout year. The day after their FitAID brand drink sponsored the Crossfit Games after-party for 2,000 people, the pair...
    Read More
  7. PR Newswire: Capital Influx from KarpReilly Set To Accelerate Growth For LifeAID

    SANTA CRUZ, Calif., July 21, 2016 /PRNewswire/ -- LifeAID Beverage Company has secured an investment from private-equity firm KarpReilly, LLC (Dollar Tree, Sprinkles, The Habit Burger, Kevita, Zola…) to fund its continuing path of growth. The total amount of the transaction remains undisclosed, although represents a significant minority position according to company reps. LifeAID's line of "better-for-you" products includes FitAID, FocusAID, PartyAID...
    Read More
  8. BEVNET: LifeAID Founders Discuss KarpReilly Investment

    Neil Martinez-Belkin | Jul. 26, 2016 at 5:49 pm LifeAID, a functional beverage brand based in Santa Cruz, California, has completed its first capital raise outside of friends and family with an investment from private equity firm KarpReilly. After announcing the news in a press release last week LifeAID co-founders Aaron Hinde and Orion Melehan discussed the investment in a call with BevNET...
    Read More
  9. Review from Jason Cappetta Executive Chef/Partner, Dawn of Thyme

    Continue to put out this amazing product. I stand behind it for its flavor and authenticity. As a professional chef and coach I can only recommend FitAID and your products as the best of the best. Our company is unique as it services and provides meals to countless crossfitters and beyond. From your sales team to your product developers we thank...
    Read More

Items 361 to 369 of 369 total