LIFEAID Beverage Co. Blog

Don't miss any of the exciting FITAID events, giveaways, Meet and Greets, demos, competitions (including the One Ton Challenge) & more—all happening throughout the 2019 CrossFit Games (July 31-Aug. 4). Check out the FITAID events calendar below for more information, and stop by our FITAID booth on Sponsor Row at the Games. Plus, don't forget to snag your FITAID After-Party tickets now, they're...

In an article published this past Sunday in San Jose's The Mercury News, LIFEAID co-founder and father of two Aaron Hinde shared the importance of educating our youth about the dangers of high caffeine levels in beverages and energy drinks. Here's the article:  

Microbes, Mental Wellness & Mealtime | TEDx Talks New research is repeatedly finding a strong connection between our gut bacteria and our mental health. Lisa Kilgor, a Registered Holistic Nutritionist, discusses how food impacts our gut & mental health, depression and overall well-being. Watch the full presentation here. . 4 Reasons Why Your Side Hustle Won't Magically Morph into a...

By Lori Nedescu Being an athlete goes beyond training & performing. It’s a lifestyle. A lifestyle that requires a high level of attention on everything outside of the actual physical exertion—sleep, recovery, stretching, mental attitude, immunity, mood, body weight, food choices… Every great athlete knows that the physical strengths will only take you so far.  “An athlete’s health foundation is what...

Posted by WRAL.com on 7/11/2019 at 7:36 p.m. RALEIGH, N.C. — A Raleigh man, who recently won an international fitness title and was crowned The Strongest One-Armed Man on Earth, is now using the platform to show others how to reach beyond their limits. Logan Aldridge, 28, lost his left arm in a boating accident when he was 13. But, as...

By: BevNET staff | July 2019 Watch LIFEAID co-founders' BevNET Live presentation on YouTube: The growth potential for functional beverage brands can at times seem limited by ties to specific use cases and niche audiences. In this saturated beverage market, however, consumers are increasingly seeking out products that provide something more, and functional beverage brands just need to figure out...

Impact Theory: Learn How to Control Your Mind Joe Dispenza discusses how you are the creator of your world. Do this one thing to change your brain waves & control your mind! Watch the full interview here. . How to Measure Your Success There are two types of highly successful entrepreneurs: those who are happy and personally very satisfied with their...

Todd Nief's Show: Orion Melehan (LIFEAID) Host Todd Nief discusses with LIFEAID co-founder Orion Melehan the trade-offs of rapidly scaling a growing business, how to understand proper sequencing in terms of when it’s appropriate to take certain actions in business, and how LIFEAID plans to stay true to their mission as they expand outside of the fitness subculture into more...

Business for Unicorns: Ep. 35 — Going 'All In' with Aaron Hinde What made Dr. Aaron Hinde leave a comfy $350k-per-year job to take a huge gamble in an industry he had no previous experience in? Find out how his giant leap paid off and to what he attributes his successes, on this episode of Business for Unicorns. (57:00) Listen to...

By: Nikki Dagot | June 2019 It’s finally summertime! Many of us wait all year for pool parties, beach days, camping and outdoor fun with family and friends. Personally, I love summer because it’s so easy to get outdoors and find a variety of exercises to help you reach your fitness goals while enjoying the sunshine: a jog along the...